Simple PWA Guide for Creating Your Website 

Updated: July 28, 2022
by Jess Adeola

Nowadays, websites are the faces of businesses and they represent much more than a brand behind them. As a matter of fact, websites serve as sources of information and relevant content, they can also be storefronts where consumers can purchase products and services. 

Therefore, it’s no surprise that websites need to be perfected so that they can meet consumer ever-growing demands and expectations. If your website isn’t up to the task, you’ll lose more than just profits from missed sales. 

That’s why many websites today are created using PWA, short for Progressive Website Applications. This technology has been around for some time now. 

In fact, it was introduced by Google shortly before they released the mobile-first indexing update for their algorithm, which revolutionized how websites are created even today. With that in mind, here’s a simple guide to creating your website using PWAs. 

Simple PWA Guide for Creating Your Website

Why PWAs?

As you may already know, consumer expectations are at an all-time high. Even search engines like Google expect certain standards from websites. That said, your website needs to be functional, well-optimized, mobile-friendly and fast, among other things of course. 

That’s why many web owners implement adaptive or responsive web designs, create mobile apps and many more to ensure customer satisfaction and seamless browsing experience. PWA can do all that and more. 

As a matter of fact, PWAs work as both web pages and mobile apps simultaneously. They provide excellent experience, as well as exceptional native-like in-app experience to users. They even operate seamlessly offline and in conditions where there’s poor Internet connectivity. 

Cost-effective alternative

Building your website with PWAs in mind is a cost-effective alternative to all other approaches. You don’t have to worry about responsiveness or adaptiveness of your website because PWAs are already designed with mobile-friendliness in mind. 

Furthermore, you don’t have to invest heavily in native apps because PWAs already have those capabilities and can even allow you to send push notifications to users. Therefore, you no longer have to worry about compatibility issues because PWAs work on any device and OS thus providing almost identical in-app experience as native apps only they don’t cost as nearly as much to develop like native apps do.

Why should you leverage PWAs when building your website?

PWAs when building your website

You’re already well-aware of the fact that mobile commerce is gaining significant momentum in the online market. 

Other than that, the online market has grown to be very competitive and oversaturated. Therefore, when building a website, you must consider the fact that many other businesses have already established themselves and are enjoying the head start. A PWA-based website can be set up in a relatively short time period and is already optimized to meet both consumer and search engine expectations. 

That said, you’re not building a website from scratch. Instead, you’re building upon an already developed template that can adjust itself for any business purpose including setting up an eCommerce store.

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Closing words

PWAs are an effective approach to creating websites that will stand out in today’s competitive market. It takes a lot of time to optimize a new website from the ground up and many business owners cannot afford to lose too much time doing so. PWAs can give you a much needed boost that will allow you to establish a solid foothold in the market and make your way from there. 

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About the author 

Jess Adeola

Jess is a working mother of two small children. Writer, graphic designer and a trainee accountant, who's looking to set up a design institution for children under 13 in the UK.

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