10 Ways To Drive Traffic To Your Affiliate Website

By Ray Alexander

One of the most major concerns any website owners face is how to drive traffic. If you're involved in affiliate marketing, it's not the exception - not just any kind of traffic but you need "targeted" traffic. Here are the top 10 proven ways to drive quality traffic to your affiliate marketing website and increase your income-generating potential.

Drive Traffic To Your Affiliate Website

#1 Blog

It is virtually essential to have your own website in order to achieve a good success in affiliate marketing. You can do without it, but your own website adds a credibility and trust to your business. Your site can be purely an affiliate sales site, but your personal blog makes it easier to get in touch with prospective customers and members. Your blog can also be a great source of information, news, advice and tips from you to your prospects. An affiliate link can be added anywhere within your blog, as well as a banner image that's linked to your affiliate site.

#2 Articles

You can write informative and how-to articles elsewhere rather than in your own website, in a platform such as medium.com and place your affiliate link as well as a link to your website, though you're generally not allowed to write posts primarily aimed at affiliate marketing. It's effective when unique and well-written because your articles can be exposed to larger number of target audiences. Extra links can be placed within the article body to another page of yours with similar or additional information.

#3 Email Campaigns 

Email campaigns can be the most powerful and effective way to drive traffic to your affiliate website. Using a service such as Udimi is the best shortcut to find the target audience. By providing highly relevant and valuable information but making the message brief with a link to your site, you'll bring a lot of visitors within a short period of time.

Alternatively you can provide the full content in the email message and offer a link to invite the recipient straight to the affiliate site. A linked email signature should also be included.

#4 Newsletter

Building a list of subscribers can take time, and you need a landing page to handle the subscription process. But your subscribers are the exact target audience and they love to hear more information periodically.

The key is to provide an easy-to-read but quality content in each newsletter in order to keep your subscribers entertained. Generally people don't like reading a lengthy email, but that can depend on your niche and personality. Great thing is, you can ask your subscribers for their opinions directly, such as what kind of information they want and how.

#5 Social Bookmarking Sites

Social bookmarking sites such as "Del.icio.us" and Digg are a rich source of targeted traffic that you can drive to your affiliate website. It is also easier to define your market demographics, making it much more effective in sending out invitations to potential members and customers.

#6 Discussion Forums

Discussion forums are great places to build a networking relationship. Other members will react to your thought-provoking comments and likely to send you a reply. Make sure to sign with a link back to your affiliate website. Depending on the forum's policy, please note there are certain types of sites that you're not allowed to link to, such as a traffic exchange site or a simple sales page.

#7 Guest Blogging

If you are a good competitive writer, you can become a guest blogger of someone else's site. By writing a unique and useful content, the readers will find you interesting enough to follow you to your own affiliate website.  

#8 Allow Bookmarks On Your Web Pages

Another effective method is to allow your readers to bookmark some of your 'key' pages. This will help promote not only the pages and your entire website to other people who might be interested in the same niche or subjects. 

#9 Host a contest

Hosting a contest or quiz is another way to boost traffic to your website. Registration should be performed on your landing page, and the details should be found on your affiliate website so you can make sure the users visit and know your intention as they enter the contest/quiz. The prizes you're offering should be something the users will find useful.

#10 Freebie Offers

Offering a gift such as downloadable pdf, audio file, set of images that you own, or access to the member-only area is always a successful way to drive targeted traffic to your affiliate website. It is easy to implement and, if you don't have your own unique item to offer for free, you can obtain a royalty-free items from elsewhere either for free or relatively cheap.

Your free gift offer preferably should be in exchange for signing up for your campaign promotion, in order for you to keep in touch with your potential customers to drive recurring traffic to your site.

Published by: 

Ray Alexander

Hi! I’m Ray. Over the past 15+ years I have been involved with web designing, programming and online marketing. I work from home and have a passion for exploring new tools, services and programs in order to make money online. I’m here to help you succeed in building a profitable business by sharing my experiences. Any question, don’t hesitate to ask!

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  1. Awesome advice but I have a question. I don’t have a website yet but if I build one now and use these 10 methods, can I drive traffic right away? If not how long does it take? Thanks. Iz


    1. Hi Iz, thanks for your comment. This post is purely about driving traffic to your site, so using these methods, you will definitely welcome visitors ‘right away’. How long you retain the visitors for is another thing; if there’s no quality content (i.e. nobody’s interested), then obviously they’ll also leave right away. So however long it takes you, it’s important to make each and every page meaningful to visitors as well as to yourself. Any more questions don’t hesitate to ask any time. Thanks for your visit! 🙂


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