Turn Your Hobby Into Business – Geekier The Better!
How you can turn your hobby into business depends how passionate you feel about it. If you are enthusiastic and persistent, you can easily monetise your hobby and the wealth will start coming towards you at some point.
Do you have something that you would dedicate all your private time to, you're so passionate that you forget to eat or sleep? If so, would you be able to write many articles about it? Then that's exactly your niche! You can start building your own website to show others what you have, which will then turn into a business.
What Do You Know About Your Hobby So Far?
You spend a lot of time on your hobby. You know a lot about it. You have searched online hundreds of times, if not thousands. You've gained knowledge from many websites. You have bookmarked your favourite sites so you can check periodically.
There are some articles that you may agree or disagree. You may often join a debate or share your opinions with others. There are some tips and tricks that only you know about, that nobody has ever told you about. You are an expert in your own right. You are an expert.
Basically by now, it only makes sense if you have your website totally dedicated to your hobby. And you are ready to make it more than just a hobby. You are capable of earn a living from it.
People Will Be Looking For You
Equally other people in the same interest are looking for information. Now you will be a provider of the information, by creating quality advice that the readers wish to take, and create engaging stories that they want to keep coming back to.
Geekier The Better
The more specific your hobby is, the more likely you'll attract your readers. This is a "niche marketing", in other words. The narrower the niche is, the more likely the marketing strategy will be successful.
For example, your hobby was to repair electrical goods in general. Then you could write about it in your website. But just think about how many websites about electrical goods repair already exist in the entire world? People would find your site by luck, and they would decide to rely on your site only if the content was good. Meaning that you would want to make your site well-diversed (covering all kinds of electrical goods), and have it well-written.
Whereas if you knew all about repairing, say, domestic vacuum cleaners, that would be a narrow niche, inevitably you would have much more in-depth knowledge. Vacuum cleaners by manufacturer, by model, by parts... which would be useful, and you'd certainly be a vacuum cleaner guru that people could rely on. Because there would be less people like you in the world!
Geekier the better, more chance of success in terms of a niche marketing.
With all that said, it doesn't mean your hobby needs to be so specific to turn into a business at all. Your hobby can be much broader. Your hobby might be to watch sports on telly. And you can still create a website about it, and monetise it.
It's Just My Hobby, I'm Not Great At It...
It is important to create a quality content. Meaning your page should have a certain level of either "usefulness" or "entertainment" factor to attract and retain your visitors. Well, that's obvious, isn't it. An antonym of "interesting" is "boring" - no one's interested in boring articles!
If you think, oh no, I can't write such a great content, I'm not good at writing... Then have a look at some "useful information" below - these are picked from actual websites that exist. What do you think?
OK, that's enough, thanks.
Wow, I've never done that before...!
Oh... What is a vet?
OK I hope you see my point here... People write anything. You don't have to be a walking encyclopaedia to be able to write your content. So don't pressurise yourself by thinking you have to be excellent with cutting-edge ideas that no one's ever heard of.
Hobby Will Keep Yourself Excited
The whole point of turning your "hobby" into a business is because that's what you're naturally good at, love about, have a great knowledge of and eager to learn continually.
Imagine you're now receiving income by promoting something you love - great, isn't it? Then imagine it's your business now, something goes wrong and your customer's complaining. You'll try your hardest to rectify the problem and make sure it won't happen again, won't you? That's a promising beauty of turning your hobby into business.
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