I can tell you the "Empire" method by Fergal Downes does work. Because I've promoted some affiliate products using the same method in the past and found it quite surprisingly effective. I was fairly "surprised" because I had thought the particular audience I was advertising to would be a little more apprehensive. Then I realized it all depends on the pricing and how you advertise it - the way you say things. Anyway today, I'll explain what I mean in my Empire review, and how Fergal Downes can help new affiliate marketing hopefuls make their first string of income with just a little initial investment.
Empire by Fergal Downes Review
$2 for the first 14 days, $37 per month thereafter
What Is Empire by Fergal Downes?
Empire is an internet marketing training course, designed especially for newbies on a budget. The course has 3 modules; the first module is about using free traffic on Facebook, the second module is to use solo ads to start building a list, and the third module is about scaling up and running campaigns to a large number of audience.
It works on any niche, but it primarily promotes the Empire method itself, and the templates provided are all about creating wealth. So inevitably, you'll be learning how to promote the "make money online" niche as an affiliate. Then you can apply the method to a different niche should you wish to promote it, or apply it to promoting your business if you sell your own goods or services.
Only $2 To Start
The Empire course will only cost you $2 to learn Module 1 during the first 14 days. After the 14 days, you'll be charged $37 and Module 2 will be unlocked (unless you cancel it beforehand). After a further 30 days, another $37 will be charged and Module 3 will be unlocked. It means the training course as a whole, you'll be taking things quite slowly.
Free Facebook Traffic
Many people find free social marketing methods ineffective. Of course it's ineffective if you randomly, blindly keep posting campaigns here & there. Because if you target the general public, you can be seen as a spammer, whereas if you target fellow online marketers, everyone's busy promoting their own stuff and yours will be buried quickly in the timeline amongst many other posts.
The Empire method takes you through to how you can actually sell on Facebook as an affiliate. I'm not going to reveal much here, but the method is to find people who are actually interested first, make yourself available to respond timely, and more importantly, promote something at a bargain price. People would instantly recognize an offer as a great deal when;
- A service or membership is offered at a one-off payment "for life", e.g. autoresponder or web hosting for $50, no recurring charges. Or
- A very low "trial price" is offered, and at the end of the period, the purchaser is automatically charged with a higher fee unless they cancel.
The Empire training course itself is the latter option. The price of $2 is likely to draw attention when promoted in other online business groups. The target audience is new online marketers who are regular Facebook users, and the Empire support group is also on Facebook. It means your referrals are likely to keep the membership beyond the trial period - in theory, anyway.
The members are offered a 75% commission when they sell the trial offer as well as the upsell products, and 50% commission on the subsequent monthly recurring charges. So really, the Empire system will help you start something, if you are brand new to online marketing but have very little budget to spend.
You'll Need a Website Though...
So is $2 all you need to start up with Empire? Not quite. You'll need to spend a little more because crucially, Facebook doesn't allow users to post affiliate links.
The golden rule of Facebook marketing - whatever an affiliate product you promote, you must need to own a website. You send users to your "bridge page" first (e.g. https://yourwebsite.com/newoffer). The bridge page has a call-to-action button, prompting the user to click to visit your affiliate page.
If you've never owned a website before, Empire suggests two options;
1. WordPress & Instabuilder Option
Get your own WordPress website hosted and find someone on Fiverr who can install the Instabuilder plugin for you. To be perfectly honest, I feel this suggestion is pretty harsh to newbies, as nothing's explained in great detail such as recommended web hosting services. The option will roughy cost you;
- Web hosting - Godaddy is fairly cheap, costing you $12.99 if you pay monthly, $7.99 per month if you pay 12 months in advance.
- Plus $5 from Fiverr to get Instabuilder installed.
Instabuilder is okay, I don't particularly recommend it as it's already been 5 years since the last update. It still works perfectly, and it's definitely one of the most economical ways to build a landing page.
If you already have a WordPress site and would like Instabuilder installed, message me, and I'll do that for you (discreetly).
Once it's all installed, you can get a "high-converting bridge page template" at an extra cost as part of the upgrade options (mentioned below).
2. Use Wix
Sign up with wix.com and create your own bridge page, then it's totally free. Again, that's all that's suggested in the support group. So if you've never created a website, you might struggle. But it's totally free, there's no reason why you shouldn't try.
Also if you choose to use Wix, you won't be able to use Instabuilder (because it's a WordPress plugin!) so there's no point in buying the upsell option 1.
- Upgrade 1: Done-for-you high converting bridge page template and viral posts. (Initially sold for $17, downsold for $7.)
- Upgrade 2 - Learn how to set up your own membership course just like Empire and learn additional traffic methods. (Initially sold for $17, downsold for $12.)
- Upgrade 3 - Done for you messenger bot sequence that has both recurring products and high ticket products in it to make your recurring sales and high ticket sales. ($97)
Help and Support
The Facebook group is pretty active and Fergal himself is providing hands-on advice on a daily basis, so the easiest way to solve any problem that you may have is to pop a question on Facebook. If you need to ask Fergal a question directly, the best place will be on the live coaching call.
Any technical issues, the support desk is open Monday to Friday, 9-5, closed on public holidays. Fergal's team will respond within 24-48 hours.
60-Day Money-Back Guarantee
Your payments will be covered under ClickBank's 60-day money-back guarantee. So if you don't feel Fergal's Empire method is not working out for you, you can ask for a refund. This will apply to any of the upsells - you'll be entitled to claim within 60 days from the date of purchase.
Empire System Pros and Cons
Empire by Fergal Downes Review - Conclusion:
If you are brand new and looking to learn how others do to promote affiliate products on Facebook, I think it's worth paying a couple of dollars to watch the training videos and view what other Empire members are up to in the Facebook support group.
Sooner or later you will need to have your own website if you seriously want to pursue a career in affiliate marketing, so it's a good opportunity to try WordPress by all means. Wealthy Affiliate allows you to build one website for absolutely free (though Instabuilder cannot be installed on a free site) - you can use a free landing page builder plugin instead. If you want to try it out, join from the link below.
Any questions or concerns, don't hesitate to leave a comment. Good luck!
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